What is Affiliate Marketing

What is Affiliate Marketing

Affiliate marketing is a type of marketing in which a firm pays third-party publishers to send traffic or leads to its products and services. Affiliates are third-party publications that are paid a commission to develop new methods to promote the brand.

Affiliate marketing has grown in popularity as a result of the Internet. Amazon popularized the practice by establishing an affiliate marketing programmer in which websites and bloggers place links to the Amazon page for a reviewed or discussed product in exchange for advertising income if the product is purchased.

Affiliate marketing is, in this sense, a pay-for-performance marketing scheme in which the act of selling is delegated to a large network.

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